The site is general information. It is not a quote, a contract or advice for your situation.
Enquiries, calls and the teardown video are free and carry no obligation on either side.
Case-study results describe past work and are not a promise of future results.
Paid work is covered by a separate written agreement. These terms are governed by the laws of India.
About these terms
These terms govern your use of this website, which is operated by Yuktiva Growth, the independent performance marketing practice of Jay Shah ("we", "us"). By using the site you agree to them. If you do not agree, please do not use it.
These terms cover the website only. Any paid work is governed by a separate written agreement between you and us.
Information, not advice
The site describes our services and approach in general terms. Nothing on it is a quote, an offer, a contract or professional advice for your situation. Please do not rely on it as the basis for a business, financial or legal decision. A recommendation specific to you comes only after we have looked at your accounts and agreed a scope in writing.
Enquiries and discovery calls
Sending an enquiry or booking a discovery call is free and creates no obligation on either side. We may decline an enquiry, for example if the work is outside what we do well, and we will say so where we can.
A working relationship begins only when both parties sign a written agreement that sets out scope, fees, access and timing.
The free teardown video
You may ask for a short screen-recorded review of a website. By asking, you confirm that you own the site or are authorised to ask for a review of it.
The video is a free, informal opinion based on what we can see from the outside. It is not an audit, and it is not a promise of any result.
We cannot guarantee that we will accept every request or when a video will be sent.
The video is yours to keep. We will not publish it or share it with anyone else without your permission.
We do not need, and you should not send, passwords or private access to produce it.
Results and case studies
The case studies and figures on the site describe past work in specific circumstances: a particular role, budget, period and starting point. Results depend on many things outside anyone’s control, including your product, pricing, sales follow-up, competitors and the advertising platforms. Past results do not guarantee future ones, and we do not promise any level of leads, rankings, click-through rate or return on ad spend.
The charts beside the case studies are illustrative drawings of the stated figures. They are not exports from an ad account or analytics tool.
The ad-spend calculator
The calculator does simple arithmetic on the three numbers you enter: spend multiplied by the share of leads that were not qualified. It assumes every lead costs the same, so it gives a rough estimate, not an audit. The "recovered half" line is an illustration, not a forecast or a promise.
The calculator works in your browser and does not send your figures anywhere. We are not responsible for decisions you make based on its output.
Using the site
You agree not to:
use the site in a way that is unlawful, misleading or harmful to others;
submit false details, pretend to be someone else, or send spam, advertising or malicious content through the forms;
probe, scan or test the security of the site, or try to disrupt or overload it;
copy the site in bulk with scrapers or similar tools.
What you send us
You are responsible for the accuracy of what you send us and for having the right to send it. You give us permission to use it to respond to you, as described in the Privacy notice. Please do not send confidential material unless we have first agreed in writing how it will be handled.
Ownership and permitted use
The text, design, layout, graphics and code of this site belong to Yuktiva Growth or its licensors and are protected by copyright and other laws. You may view the site and print or share a page for personal or internal business use. You may not copy, republish, sell or adapt it without our written permission. Brand names and logos of third parties belong to their owners.
Links and third-party services
The site links to services such as LinkedIn and WhatsApp and loads its typeface from Google Fonts. We do not control these services and are not responsible for their content, availability or practices. Using them is subject to their own terms.
Availability
We aim to keep the site available and accurate, but it is provided as it is. We may change, suspend or remove any part of it at any time without notice, and we do not promise that it will always be free of errors or interruptions.
Disclaimer and limit of liability
To the fullest extent the law allows, we exclude all warranties about the site and its content, and we are not liable for any loss or damage, whether direct or indirect, arising from your use of the site or from reliance on it. This includes lost profit, lost data and lost opportunity.
Nothing in these terms limits liability that cannot be limited by law, such as for fraud or for death or personal injury caused by negligence.
Governing law
These terms are governed by the laws of India. Any dispute that arises from your use of the site will be subject to the exclusive jurisdiction of the courts in Mumbai, India, unless the law gives you the right to bring a claim elsewhere.
Changes to these terms
We may update these terms from time to time. The date at the top shows when they last changed, and continued use of the site after a change means you accept the updated terms.