LinkedIn Ads CTR up 20%, and about 15% less spend on ads that weren't converting
Rebuilt audience cohorts, ran three-variant creative tests and moved budget every week using CPL and ROAS.
Read the fintech case studyUnited Kingdom · England · Scotland · Wales · Northern Ireland
Google, Meta and LinkedIn Ads for UK businesses, judged on cost per lead and ROAS.
One specialist running your PPC and paid social, from tracking to reporting, priced in GBP. India is 4 hours 30 minutes ahead of the UK in summer and 5 hours 30 minutes in winter, so my afternoon is your morning.
Prefer email? jay.shah@yuktivagrowth.co.in
Results measured in costPast campaigns
- Spend on low-converting ads−15%About 15% cut in 8 weeks · fintech · LinkedIn and Meta
- Property enquiries+18%Same fixed monthly budget · real estate · Google and Meta
- Cost per leadLowerAcross 2 campaign cycles · education · Google and Meta
From in-house campaigns for businesses in India. Every figure has its context in the case studies.
Why it works from India
Your morning, my afternoon
UK mornings overlap with my working day, so calls and quick fixes happen the same day.
Priced in GBP
Package prices are shown in pounds and the calculator below opens in GBP.
Consent-aware tracking
Google Consent Mode v2 and a cookie banner, so tags only fire after consent under UK GDPR and PECR.
Platforms I manage for UK campaigns
- Google Ads: Search and Display: For businesses that need the people already searching to find them first.
- Meta Ads: Facebook and Instagram: For reaching buyers before they search, with creative that earns the click.
- LinkedIn Ads for B2B: For B2B teams that need decision-makers by role, seniority, company and industry.
- GA4, Tag Manager and conversion tracking: For anyone who has stopped trusting their own dashboards.
B2B SaaS? See LinkedIn and Google Ads for B2B SaaS in the UK and US.
Prices in GBP
- Audit: from GBP 109
- Setup: from GBP 229
- Monthly management: from GBP 299
Case studies
These campaigns ran for businesses in India. The methods are the same ones I'd use for you.
Cost per lead lowered across two campaign cycles, with CTR up 20% in six weeks
Rebuilt keyword match types, switched to manual CPC bidding and fixed the three GA4 funnel drop-off points.
Read the education case studyProperty enquiries up 18% on a fixed monthly budget
Refined audience cohort filters and rewrote Google Search and Meta ad copy without raising spend.
Read the real estate case studyHow much of your ad spend goes on leads that never qualify?
Enter three numbers from last month. The maths runs in your browser and nothing you type is sent anywhere.
Fill in all three numbers and your estimate appears here.
Spent each month on leads that never qualified
0
- Cost per lead
- Cost per qualified lead
- Same waste over a year
How it is worked out: spend × (unqualified leads ÷ total leads). It assumes every lead costs the same, so treat it as a ballpark, not an audit.
Get a free teardown of your accountWorking hours
India is 5 hours 30 minutes ahead of the UK in winter and 4 hours 30 minutes ahead in summer.
Overlap in UK: 09:00–15:30 of a typical 09:00–18:00 local working day.
Monday to Saturday
| India (IST, UTC+5:30) | 11:00–20:00 |
|---|---|
| UK | 05:30–14:30 GMT (winter) · 06:30–15:30 BST (summer) |
| UAE (GST, UTC+4) | 09:30–18:30 |
| Saudi Arabia and Qatar (AST, UTC+3) | 08:30–17:30 |
| US Eastern | 00:30–09:30 EST (winter) · 01:30–10:30 EDT (summer) |
Email or book a call
Questions from UK businesses
Do you work with UK companies remotely?
Yes. Most of the work happens in your ad accounts, analytics and a shared report, with video calls in your morning.
Can I pay in GBP?
Invoicing currencies are set out in the engagement terms: USD, AED, SAR, GBP or INR.
How do you handle UK GDPR and cookies?
Tracking tags are set up behind consent, and this site's own privacy notice covers UK GDPR. For your site, I set up the technical side; your lawyer should check your own wording.
Can we have calls in UK hours?
Yes, UK mornings and early afternoons overlap with my working day.
Free · no obligation
Get a free 5-minute teardown of your ads
Send your website. I'll record a short screen video going through your site and ads the way a new visitor would, and say what I'd change first.
- Where visitors are likely to drop off or lose trust
- The three fixes I'd make first to lower cost per lead
- What I'd test next, and how to judge it
No pitch. The video is yours to keep whether or not we work together.
Request received
Thanks. I'll record your teardown and email you the link.
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